Marketing Strategist · Dubai, UAE
Saijal
Gadewar
Portfolio · 2026
Marketing that moves people.
I build brands that don't just look good - they make people feel something. From strategy decks to full campaign execution, at the intersection of culture, creativity and commerce.
Selected work
Case Studies
Strategy concepts across fashion, F&B, beauty, tech and lifestyle brands in the UAE.
Want to see the full strategy?
of consumers say brand storytelling influences their purchasing decisions more than any other content format.
Why strategy-first marketing?
of brands report higher ROI when using creator partnerships vs traditional paid ads in the GCC market
higher engagement when content is built around community rather than product promotion
of Gen Z consumers in UAE discover brands through creators with under 50K followers
Results across projects
Numbers from strategy concepts across fashion, F&B, beauty and tech brands in the UAE.
Content strategy rebuilt for a UAE modest fashion brand with 50K followers
Organic TikTok campaign for a Dubai café - zero paid ads, 45 days to results
UAE beauty brand - up from 0.3% after rebuilding influencer strategy with nano creators
Retention system reduced churn from 80% to 51% for a UAE fitness app
Streetwear brand launched from 0 to 2.8K in 60 days with zero paid budget
Beauty brand saw 74% increase in DM-based inquiries after influencer strategy shift
About me
Saijal
Gadewar
I'm a marketing strategist with a rare mix of commercial instinct and creative vision - built at the intersection of fashion, data and brand storytelling. Based in Dubai, immediately available.
Kind words
What people say.
Saijal brings a rare combination of commercial instinct and creative energy. She understands the GCC market deeply and translates that into content that actually converts.
Her approach to influencer strategy is completely different. She thinks about the audience first and the numbers follow naturally.
The strategy deck Saijal built for our launch was unlike anything I had seen. She really understood our brand and our audience.
Working with Saijal transformed how we think about content. She gave us a reason for people to actually care about what we post.
Her retention strategy was the most data-informed yet creative plan we had received. Results came within the first 30 days.
Saijal thinks like a founder. She asks the right questions, cuts through the noise, and gets to what actually matters for the brand.
Saijal brings a rare combination of commercial instinct and creative energy. She understands the GCC market deeply and translates that into content that actually converts.
Her approach to influencer strategy is completely different. She thinks about the audience first and the numbers follow naturally.
The strategy deck Saijal built for our launch was unlike anything I had seen. She really understood our brand and our audience.
Working with Saijal transformed how we think about content. She gave us a reason for people to actually care about what we post.
Her retention strategy was the most data-informed yet creative plan we had received. Results came within the first 30 days.
Saijal thinks like a founder. She asks the right questions, cuts through the noise, and gets to what actually matters for the brand.